Publication 008
Growth Architecture Diagnostic Workbook
The workbook behind the $999 diagnostic: questions, criteria, decision trees.
$39
Open
The Growth Library
Publication 002
FrameworkProblem
More traffic won't fix it. Most founders scale ad spend into a funnel that's leaking, and lose more, faster.
The Revenue Leak Playbook
A categorized map of the 15 places DTC brands quietly leak revenue, across traffic, site, checkout, and retention, with the exact check to find each one in your own store.
FREE
The Revenue Leak Playbook
- PDF · 32 Pages
- Instant Download
- Lifetime Updates
- Instant access after signup
- Lifetime updates included
- One email, no spam
Why This Publication Exists
Most founders diagnose the wrong problem.
When growth stalls, the instinct is to fix everything. More ads. A new landing page. A redesigned checkout. But most of those fixes address symptoms, not causes.
The money is usually leaving somewhere you're not looking. A checkout leak masquerading as a traffic problem. A trust gap masquerading as a pricing problem. Every dollar of new traffic just leaks with the rest.
This publication gives you a categorized map of the 15 most common revenue leaks across traffic, site, checkout, and retention, with the exact symptoms and the check to run for each, so you can find where your money is actually going before you spend another dollar acquiring more.
What You'll Be Able to Do
After reading this publication.
- Spot the 15 revenue leaks by their symptoms, before they show up as a plateau
- Run the exact check for each leak on your own store in under ten minutes
- Rank every leak by what it costs you monthly, not by guesswork
- Fix leaks in the right order: payback speed, not effort
- Tell the difference between a symptom and the leak actually causing it
- Recognize the recurring leak patterns that quietly cap brands at $50K
Inside the Publication
What the publication covers.
01
The Four-Stage Funnel
Why revenue leaks cluster in four places: traffic, site, checkout, retention, and how they compound.
02
Traffic-Stage Leaks
Four leaks where spend is wasted before a visitor ever lands: attribution blindness, broken tracking, wrong budget structure, creative fatigue.
03
Site-Stage Leaks
Four leaks between landing and add-to-cart: the 3-second homepage test, weak product pages, mobile-first failure, missing trust signals.
04
Checkout-Stage Leaks
Three leaks at the moment of purchase, where the fastest-payback fixes in the whole funnel live.
05
Retention-Stage Leaks
Four leaks after the first order, where plateaued brands lose the most and see it the least.
06
The Prioritization System
How to rank every leak you find by impact ÷ effort, and fix the right ones first.
Preview
A look inside.
Publication 002 · Framework
The Revenue Leak Playbook
Adnan Kabir · 2026Included
What you receive.
Document
32 pages · print-ready
Reference
The 15-Leak Checklist
PDF · quick-reference
Framework
Fix-Priority Worksheet
PDF · fillable
Built from real diagnostics
Built From Real Diagnostics
80+
Founder-Led DTC Audits
- Fashion
- Beauty
- Supplements
- Luxury
- Home
- Skincare
- Apparel
- Jewelry
Every leak in this publication was observed repeatedly across real diagnostics. Nothing in here is theoretical. Each one has been documented, diagnosed, and fixed in a live brand.
Before You Download
Questions founders usually ask.
01
Is this a physical book?
No. It's a digital publication: instant PDF download. Nothing is shipped.
02
Can I print it?
Yes. The PDF is print-ready at A4 and Letter size.
03
Do I get updates when it's revised?
Yes. Lifetime updates are included. You'll get the new download link whenever it's updated.
04
Is this relevant if I'm not on Shopify?
Yes. The leaks are about the growth system, not the platform; they apply regardless of your stack.
05
What's the catch if it's free?
None. You get the full publication for an email. If it's useful, you'll know where to find me.
Continue Building
What most founders read next.
Need the Entire System?
The Growth Architecture Collection
12 Publications
8 Templates
Prompt Library
Worksheets
Need Help Applying This?
Reading finds the leaks. A diagnostic tells you which one to fix first.
If you'd rather have the leaks in your specific business found, priced, and put in priority order, that's exactly what the diagnostic is for.